
In previous blog posts, we’ve discussed the first two Barcelona Principles. After ‘goal setting and measurement’ and ‘measuring outcomes versus only measuring outputs’, it’s time to look at the effect on organizational performance.
Read Morea media intelligence company
By Audrey Floru
In previous blog posts, we’ve discussed the first two Barcelona Principles. After ‘goal setting and measurement’ and ‘measuring outcomes versus only measuring outputs’, it’s time to look at the effect on organizational performance.
Read MoreBy Audrey Floru
With the increasing interest in everything that has to do with business analytics, big data and smart metrics, measuring public relations has become a – very – hot topic. But how do you measure PR? Is there a metric that is applicable to all organisations? (blog in Dutch)
Read MoreVCA
213 Steenweg op Brussel
1780 Wemmel
Belgium
Phone: +(32-2) 365-08-34
Email: contact@my-vca.com
Road Map
Disclaimer & Privacy
General Terms & Conditions